MADHAVEDI, S. .; MARISSA MADZRI; HOO, W. C. .; SUHUD, U. .; ALLAN, M. . Factors influencing the effectiveness of social media influencers on consumer purchase intentions: A study on apparel and footwear fashion marketing in Malaysia. International Journal of Innovative Research and Scientific Studies, [S. l.], v. 8, n. 2, p. 704–723, 2025. DOI: 10.53894/ijirss.v8i2.5291. Disponível em: https://ijirss.com/index.php/ijirss/article/view/5291. Acesso em: 16 mar. 2025.