KIATEKAPOB, A. .; FOOSIRI, P. .; TAERATANACHAI, C. . The influence of brand perception on brand perceived value: The mediating roles of emotional experience and social media marketing in the Thai café-style restaurants. International Journal of Innovative Research and Scientific Studies, [S. l.], v. 9, n. 1, p. 71–82, 2026. DOI: 10.53894/ijirss.v9i1.11167. Disponível em: https://ijirss.com/index.php/ijirss/article/view/11167. Acesso em: 22 jan. 2026.