View of Investigating the role of rational and emotional content towards consumer engagement and EWOM intention: Uses and gratification perspectives

Return to Article Details Investigating the role of rational and emotional content towards consumer engagement and EWOM intention: Uses and gratification perspectives Download Download PDF

Cited by

	All	Since 2021
Citations	5561	5333
h-index	27	27
i10-index	131	130

0

2300

1150

575

1725

20152016201720182019202020212022202320242025202618 18 22 30 44 60 102 303 363 600 2260 1640